Meta's Click-to-WhatsApp Animation

Revolutionizing Business Communication: Meta's Click-to-WhatsApp

In collaboration with CraveFX, I had the opportunity to create an engaging social campaign animation highlighting Meta's Click to WhatsApp (CTWA) advertising feature. The project showcases how this powerful tool benefits business owners across four prominent WhatsApp business solution providers: Qontak, Sleekflow, Wati, and Ycloud.

The animation's primary focus was to demonstrate the seamless integration of CTWA into paid advertising campaigns, specifically targeting the Indonesian market. Through vibrant visuals and clear storytelling, we illustrated how this feature streamlines customer communication and enhances business efficiency.

Styleframe & Process

Working closely with CraveFX's design team, we developed a cohesive visual narrative that not only explains the technical aspects of CTWA but also highlights its practical benefits for business owners. The result is a compelling campaign that bridges the gap between traditional advertising and instant messaging functionality, showcasing the evolution of modern business communication.