Next Bank - Product Launch Video

將來銀行第二季產品動畫

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A Visual Rollout for Next Bank’s New Financial Products

Created for Next Bank, this dynamic motion graphics piece combines bold typography and fluid transitions to bring financial technology to life.

The animation features a modern aesthetic with 3D elements and minimal design, effectively communicating the bank's innovative digital services through compelling visual storytelling.

Through careful attention to timing and visual hierarchy, the piece maintains a perfect balance between corporate professionalism and creative innovation.

Styleframe & Process

This vibrant animation series for Next Bank captures the excitement of launching a new wave of financial products. With a playful and retro-futuristic visual language, the narrative follows a pilot navigating through a stylized world filled with numbers, dashboards, and symbols of financial empowerment.

The story seamlessly transitions from a high-energy launch sequence to real-life scenes, illustrating how these services integrate into everyday life, from saving and spending to planning and connection.

The palette is bold and friendly, supporting a tone of optimism, clarity, and trust.

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Credits

Client

Next Bank

Production & Design

HYDS

Director

Cheng Ping Li

Producer

Scott Tsai

Art Director

Hsin Pin Lee

Storyboard Artist

Hsin Pin Lee

Designer

Hsin Pin Lee (Lead)
Cheng Ping Li

Animator

Cheng Ping Li
Sheng Ting Wu

Music & Sound Design

Cheng Ping Li

Feel free to say hi!

info@chengpingli.com

Location

Taipei, Taiwan

© 2025 Cheng Ping Li

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